Innovation in Innovation 

The Future of Product/Service Design 


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We are witnessing a shift in the traditional ‘innovation’ model – in so far as any single model could be said to have existed. This is to be welcomed, since various studies show a failure rate for innovation of between 40 and 90 percent. In fact, half of all businesses admit they are only ‘marginally effective,’ at converting R&D spending into actual products. Not only is product centric innovation generally ineffective, it ignores two important issues driving change – the rising servicization of products and the primacy of the consumer experience.

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dgcustomerfirst (Guest) 13/10/2018 16:05
The Dollar General conducts the survey to know about customers satisfaction and experience. For that they ask the customers in the form of a survey and in return they hand out rewards.
kiran (Guest) 22/10/2018 07:01
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Pamela Brooks (Guest) 24/10/2018 12:53
Thank for good post and sharing......
aileen jhon 20/11/2018 11:56
I like your post. It is good to see you verbalize from the heart and clarity on this important subject can be easily observed...

gary jones 21/11/2018 12:01
The Innovation in IT is now common is most people homes we are not talking to devices with Amazon's Alexa, No more than the new Robot vacuums that are now becoming more popular in more and more households. iRobot is the innovated in the, and the Roomba 805 was one of the earlier models to have all the mod cons. This technology is improving all the times and as innovators in this marketplace will be interesting to see where it will be in a few years time.
aileen jhon 25/11/2018 11:02
I think this is an informative post and it is very useful and knowledgeable. therefore, I would like to thank you for the efforts you have made in writing this article.
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Louis Haywood 27/11/2018 04:58
Interesting thought. I know there is always a balance between innovation and generating revenue. Sometimes these things can conflict in a business, but it's important to keep a measure on both.

aileen jhon 29/11/2018 09:46
Yes i am totally agreed with this article and i just want say that this article is very nice and very informative article.I will make sure to be reading your blog more. You made a good point but I can't help but wonder, what about the other side? !!!!!!Thanks

Jonathon Coleman 29/11/2018 17:27
Thank you for sharing this with us. I really believe as well that there is innovation in innovation. It's like "there is passion in passion - change in change.
(Guest) 30/11/2018 12:30
keep it up
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